Telenor and Bloggers

Telenor has always focused on its brand’s presence whether its online or offline. To align their brand marketing with the growing trends, Telenor went on to launch their Weblounge Service first in the bloggers meet-up held in major cities in the second week of August. We had appreciated the initiative of Telenor Pakistan as it was the first of its kind to provided a platform for bloggers to interact and give their feedback on services being offered from Telenor.  It was along this launch that Telenor Pakistan also announced a blogging competition for the interested bloggers. As is the case with new experiments, it takes some fine tuning to get to the objective.
The initial results of the blogging competition were received on 28th August, 18 days after the start of competition in which Telecompk.Net was ranked third. The email also stated that the competition will end in the last week of September.
During the Eid vacation, some bloggers discussed on the much awaited competition results on twitter and decided that the if Telenor fails to give the prize, the issue will be brought up on blogs.
Yesterday all the participating bloggers were informed that the competition has been extended for a month, now ending on 31st October and have also put a limit of 1000 referrers to qualify. However in order to encourage and appreciate the efforts of bloggers they are sending in gift hampers. Perhaps the low traffic during Ramadan and Eid could be the reason behind this.
Nevertheless, the change in competition rules has come as a surprise. But its not a big issue for those bloggers who blog with a purpose in mind. Prizes are nice but its more important to be a credible source of quality information. We at Telecompk.Net beleive that extending the date doesn’t mean a change in game plan. We think that this interesting experiment should be allowed to conclude in good faith and good spirits for all, not to be criticized with aggression like another breaking news blog did. Its always more important to talk about core issues rather than creating hype on non-issues.
Telecompk.Net has always provided a platform to share information. We welcome Telecom Pakistan to have their say with us.